Add Powerful Promotional Material To Your Profile

Add Powerful Promotional Material To Your Profile

PRESENTERS
pro


Having a profile up in the eSpeakers Marketplace is a good way to get exposure to buyers. Having a powerfully selling profile in the eSpeakers Marketplace gives you a better chance of reeling in meeting planners looking for their next presenter.


Engage Buyers With Promotional Material

Buyers want to see you in action and find out what others have said about you. Add streaming video and audio to your eSpeakers profile. Add recommendations from past clients. Upload book jackets and pdf one-sheets. Video is the number one thing that meeting planners look at after your name and profile photo. These materials dramatically raise your chances of getting a phone call from an interested buyer.

Enter the eSspeakers Profile & Marketing Area

  1. Log in at espeakers.com/login and choose MARKETING DASHBOARD from the main menu.
  2. From the Marketing Dashboard screen, choose VIDEO, FILES & RECOMMENDATIONS.

Add Video

  1. On the VIDEO, FILES & RECOMMENDATIONS screen, click the ADD VIDEO button.
  2. Use the CHOOSE FILE button to select a video file from your hard drive.
    ...OR use the COPY FROM LINK field to enter the full web address (URL) to a video file you have online. This may be a link to a file you have on your website, or it may be a YouTube or Vimeo page.

    choose file

  3. Click CONTINUE
  4. Complete the fields to indicate the spoken language of the video, the clip's title, description, and bureau-friendliness (ie, whether it has contact information in it).

    video description

  5. Enter your initials in the 'one-time hosting fee' box to indicate you approve of the processing charge (the first clip is always no-charge). eSpeakers staff watch every single video posted to the system to check it for quality, appropriateness, and bureau-friendliness. This ensures high quality content for our partnering publishers who choose to include your profile on their site.
  6. Click the CONTINUE button to submit the video. If you are uploading a file from your hard drive, this may take a loooong time, even hours depending on the size of the file and your Internet connection speed.
  7. The video will appear in the list of videos once processing is complete, which may take up to two business days.
  8. Drag your primary video to the top of the list; this is the one that will be listed first and featured anywhere that only one video is shown (for instance, on your BureauBlast).
Tips
  1. You can have up to 30 minutes total video, split across as many clips as you'd like
  2. We recommend 3 to 5 clips of 3 to 5 minutes each. Don't post your whole presentation; buyers are looking for quick examples of your work.
  3. Don't include your name as part of the clip title; your name is always prominently displayed over the playing video.
  4. Increase the chances of your clips being shown on a bureau website: if you clip has no direct contact information (web site, phone number, etc), bureaus are much more likely to allow it to be displayed on their website. But if you do have contact information anywhere in the video, be sure to CHECK the box labeled NOT BUREAU-FRIENDLY.

Add Photos, One-Sheet, Book Jackets, Sample Contracts, Audio Clips

  1. On the VIDEO, FILES & RECOMMENDATIONS screen, click the ADD OTHER button.
  2. Use the CHOOSE FILE button to select a video file from your hard drive.

    choose file other

  3. Click CONTINUE
  4. Complete the fields to indicate what category the file belongs to (photo, document, etc..), written or spoken language, the files's title, description, and bureau-friendliness (ie, whether it has contact information in it).

    other material description

  5. Click the CONTINUE button to submit the file. This may take several minutes depending on the size of the file and your Internet connection speed.
  6. Drag your best materials to the top of the list; they will be displayed in this order on your profile.
Tips
  1. Testimonial letters are no longer uploaded; instead, enter the information in the Recommendations area.
  2. Commonly uploaded Photos: full body shot (one in color, one in black & white), head shot (one in color, one in black & white). These should be hi-resolution and suitable for use on a printed program.
  3. Commonly uploaded Documents: one-sheet, room layout, A/V requirements, sample contract.
  4. Don't include your name as part of the material title; your name is always prominently displayed on the page.
  5. Increase the chances of your material being shown on a bureau website: if you material has no direct contact information (web site, phone number, etc), bureaus are much more likely to allow it to be displayed on their website. But if you do have contact information anywhere in the material, be sure to CHECK the box labeled NOT BUREAU-FRIENDLY.

Add Recommendations

  1. On the VIDEO, FILES & RECOMMENDATIONS screen, click the ADD button in the RECOMMENDATIONS area.
  2. Complete the fields to indicate written or spoken language, the text of the recommendation, and the name, title, and organization of the recommender.

    recommendation

  3. Click the SAVE button to submit recommendation.
  4. Add credibility by Verifying your recommendation.
  5. Drag your best recommendations to the top of the list; they will be displayed in this order on your profile.
Tips
  1. Testimonial letters are no longer uploaded; instead, enter the information in the Recommendations area.
  2. The recommender's privacy is preserved; only their initials are displayed on your profile.
  3. Add at least a dozen of your best recommendations; the more the merrier!
  4. Adding the complete text of a recommendation letter is usually too much, and ends up diluting the effect. Pick a few key sentences out of a letter to include here.
Want more exposure? The features described above require a PRO account. If you're at the Basic level, consider the benefits of a PRO account. Here is the Difference Between eSpeakers Basic and PRO Accounts.

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