Canadian Association of Professional Speakers - CAPS

Canadian Association of Professional Speakers - CAPS



eSpeakers enjoys a partnership with the Canadian Association of Professional Speakers (CAPS) that provides its members with access to the marketing and business-building tools that eSpeakers provides.

caps logo


Benefits to Each CAPS Member

  1. The CAPS provides an eSpeakers Basic account to each of its members as a member benefit.
  2. This eSpeakers account:
    1. Allows the speaker to be listed on the CAPS' talent directory, where event organizers who trust the CAPS reputation come to research speakers.
    2. Provides valuable marketing exposure through other directories that eSpeakers publishes. You can opt out of being listed on any other directory.
    3. Provides a basic event calendaring tool.


How Do I Get Listed on the CAPS Directory?

  1. CAPS provides, at no cost to the member (ever), a free eSpeakers Basic account. Your eSpeakers account is provisioned for you, by the CAPS, when you become a CAPS member. Once your eSpeakers account is ready, you'll receive an email from eSpeakers with your username, password, and instructions for building your online profile.
    1. Note: the CAPS provisions an eSpeakers account for each member, but does not "sell" your name to eSpeakers. eSpeakers does not sell its customer list to anyone.
  2. Once you're notified of your new eSpeakers account, sign in and fill it out completely.
  3. When your profile is complete (with at least a photo, topics, and bio) and you've marked your CAPS membership you'll be automatically included in the CAPS talent directory.
    1. Note: Allow up to 24 hours for your profile to appear after it's completed.


Is There a Cost to Have a Profile With eSpeakers?

The annual fee for your eSpeakers Basic profile is covered by CAPS for current members (regularly $179 USD per year).
Many speakers choose to upgrade their eSpeakers profile to add embedded video, recommendations, and other material, which helps event organizers understand their value. If you are a speaker who is a current CAPS member, use the promo code CAPSUP to upgrade to Pro level at a discount.


When I Get Hired Through the CAPS Directory, Am I Charged a Commission?

No.
When you are contacted by an event organizer through the CAPS directory, you are never charged a commission of any type. In fact, you usually don't even know that's where the buyer got your contact information.
One of the important values of your eSpeakers account is the great marketing exposure of having your profile published on many different speaker directories besides CAPS'. This is free advertising for you! However, you are always in control of where your profile is published and you can easily opt out out of any (or all) of the locations where eSpeakers is marketing you.
Many of these additional marketing channels (your CAPS chapter website, the Global Speakers Federation site, etc) provide your direct contact information to the buyers and the cost of your profile being in that directory is covered by your association membership fees. Other sites (The eSpeakers Marketplace, MPI's Speaker Resource, etc) cover their marketing costs by charging a finder's fee for leads you gain and close through their site. Generally this finder's fee is 10%, but some directories are higher or lower. You're never required to accept a lead that's provided to you, and if you do accept it, you're only asked to pay the finder's fee when you land the deal. For leads that come through a site with a finder's fee, that fee is disclosed with the initial lead information, so there are no surprises.


How Can I Upgrade My Profile to Include Video?

If you would like to add embedded video (which plays without leaving your profile page), recommendations and other features to your profile, you can upgrade to a Pro account.
  1. Sign in to eSpeakers.
  2. Choose PRO from the account levels near the top of the screen.
  3. Select an ANNUAL payment schedule (discount does not apply to monthly or quarterly billing).
  4. Complete the payment process to activate.

When a Buyer Pulls up My Profile on the CAPS Directory, Are They Directed to My Competitors?

NO!
When an event organizer pulls up your profile on the CAPS directory, yours is the only information they see. Your direct contact information is displayed. If the buyer uses the "direct message" form, the lead is emailed directly to you and to no one else.
Although the CAPS directory does not, some other eSpeakers-powered directories include a "job board" function. This function allows an event organizer to post a 'call for speakers', which multiple eSpeakers members can apply to.


What Happens When a Buyer Pulls up My Profile on the CAPS Directory?

When an event organizer, searching for a speaker, pulls up your profile on the CAPS directory, they see your complete profile, including:
  1. Name
  2. Topics
  3. Bio
  4. Photo
  5. Programs
  6. Fees
  7. (For pro members) embedded video, recommendations, one-sheet
Buyers also see your direct contact information:
  1. Website
  2. Email Address
  3. Phone Number
  4. Mailing Address
In addition, there is a "direct message" button the buyer can use to fill out some basic event information which is emailed directly to you as a lead.
There is no finder's fee or commission charged for leads that come to you through the CAPS directory.




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